How to Create WhatsApp Templates in Chatbot Builder AI

Modified on Wed, 16 Jul at 2:27 PM

What are WhatsApp templates?

WhatsApp templates are pre-approved messages by Meta that allow you to initiate conversations with users outside the 24-hour window. They are ideal for notifications, confirmations, reminders, and promotional messages.

Prerequisites

- Have a connected WhatsApp Business API Account

- Access to Chatbot Builder AI

- Meta-approved templates

Steps to create a template

1. Access the templates section

- Log in to Chatbot Builder AI

- Go to Settings > Channels > WhatsApp > Manage

2. Create new template

Click Template Message > Add

Select the type of template according to the options: Text, image, video, file, etc.

Fill in the required fields:

- Name: Use only lowercase letters, numbers, and underscores

- Language: Choose the language of your template

- Category: Select from Marketing, Utility, or Authentication

3. Design the content

- Header (optional): Can be text or multimedia

- Body: The main message (maximum 1,024 characters)

- Footer (optional): Additional text at the end

- Buttons (optional): Up to 3 action buttons

4. Use dynamic variables

To personalize messages, use variables with double curly braces:

Hello {{1}}, your order {{2}} is ready for pickup.

You should provide an example of the content of the variable to be used in the corresponding section.

5. Submit for approval

Review your template carefully

Click "Save"

Wait for Meta's approval

Now you can create professional templates and automate your WhatsApp conversations successfully after 24 hours from the user's last interaction.

Note: For more details and advanced examples, please review the following complete training.